A&E DESIGN, one of the leading industrial
design consultancies in Sweden, was founded in 1968 by Tom
Ahlström (b.1943) and Hans Ehrich (b.1942), both
of whom had previously studied design and metalwork at Konstfackskolan
The late 1960s, when Ahlström and Ehrich took the decision
to open their studio, was a period, when Scandinavia's classical
design seemed to be at its end, when political protests and criticism
of capitalism culminated, and many design students deserted into
other professions. Nevertheless, A&E DESIGN succeeded
in making a name for itself on the Swedish, as well as on the
Right from the beginning, A&E DESIGN focused on designing
useful every day products, rather than concentrating on short-lived
fashion trends. Plastics of all kinds have always played
the leading part in
A&E DESIGNs creative work, making this design consultancy
one of the most experienced plastic designers on the market.
Beside the design of e.g. toothbrushes, dishwashing brushes,
paint brushes, queue-ticket dispensers, electrical and medical
appliances, lightning fixtures and furniture of all kinds, A&E
DESIGN has specialized in design for disability.
A&E DESIGN is renowned for innovative product development,
including meticulous working models, prototypes and mock ups,
all produced in the company's own model work shop.
A&E DESIGNs product proposals usually turn out to be extremely
competitive on the market. The famous Jordan dishwashing
brush, for instance, has already been sold in more than sixtyfive
million items! The design awarded STOCKHOLM II, folding stool
for museum´s visitors, is now represented in more than
1000 museums all over the world.
A&E DESIGN has received 14 Excellent Swedish Design Awards
and 5 Red Dot Awards, of which three for Highest Design Quality,
the Best of the Best!
= BETTER BUSINESS !
A product of good
design has the advantage of being more competitive on the market.
Our design solutions are distinguished by an optimum balance
between aesthetics, function, production and the market ...
PROFILE AND WORKING METHODS :
Full service is
offered in the fields of product development and design. Models
of any kind, ranging from mock-ups to fully functional prototypes,
are manufactured in the company's own workshop. Our design studio
is equipped with CAD-systems for 2D and 3D visualization.
Industrial design. Ergonomics. Product development. Mechanical
engineering. Graphic design. Appearance models. Prototypes.
Consumer goods. Producer goods. Hand tools. Lighting fixtures.
Electrical and electronical appliancies. Furniture. Medical devices.
Sanitary ware. Transportation. Design for disability. Etc.